This news may offend the sensibilities of nostalgic gamers. Atari has declared bankruptcy! The historic company that made the boom in the gaming industry in the ’80s, recently announced the decision that the American division chose to secede from the French parent company, already in decline since 1999.
The history of Atari began in 1971, founded by Nolan Bushnell and Ted Dabney, and soon the company became a leader in the field of video games, with games like Pong – the mythical white ball that “banging” on the right and left of the two temples, simulating a tennis match very stylized – or Pac-Man – in which three quarters of yellow sphere that served as the protagonist, had to eat all the cookies spread in the context of avoiding getting caught by the ghosts – and other unforgettable game like Asteroids, Centipede, Lunar Lander and many others. Even Steve Jobs for a period contributed to the growth of Atari working in the American section of society, the improvement of prototype hardware.
Unfortunately, the arrival of the most innovative consoles such as Nintendo and Sega, stop in terms of innovative and inability to keep pace with the times, Atari relegated to the background in the world of video games and not allowing the company to record profits for all these years.
So the choice of the American division to separate from the French, could mark a final “game over”, or a move to turn the spotlight on the Atari brand, for which some speculate a raise on supports mobile and tablet.
Areas that in fact there is already facing taking advantage of the wave of retrogaming (like World Pong and Atari’s Greatest Hits), or repeat the great classics of the past games on smartphones and tablets of the last generation, but the results of this new business is not were the height of large numbers that the modern market now demands.
The Atari message at this time seems aimed primarily at known large investors that are revolutionizing the market of digital communication: Apple, Facebook, Google & co.